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These guidelines are for resellers,
program participants, and other third parties who wish to refer to
goods or services offered by Deluxe or link to Deluxeforms.com. |
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We hereby grant you a limited,
nontransferable, royalty-free, revocable and nonexclusive license
(the "License") in the United States to use the DBS logo and link
to the Deluxeforms.com web site (or such other logos or links as
approved by DBS) (the "Materials") solely for you to promote DBS
products you refer to your clients subject to the guidelines
herein and other terms and conditions of any DBS program under
which you are an approved participant (the "Scope of Use"). The
Materials may only be accessed and utilized subject to the terms
and conditions below and any other requirement or guideline
implemented by DBS. The License is not transferable or
sub-licensable without the prior written consent of DBS. From time
to time, DBS may provide you with updated versions of the
Materials and/or Usage Guidelines. You must implement such updates
within thirty (30) days of delivery and use of the updated
Materials shall be subject to all of the terms, conditions and
restrictions herein. The Materials do not include the Deluxe
Corporation name or logo. |
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The License provides only the right
to use the Materials as specified herein and you do not acquire
any rights of ownership, express or implied, in or to the
Materials or any other images, trademarks, logos or other
intellectual property rights of DBS or any of its affiliated
companies or businesses whatsoever. All right, title and interest
in and to the Materials and any related documentation provided
hereunder shall remain the sole property of DBS at all times
(including, without limitation, upon termination of the License).
You shall not contest the validity of the Materials or DBS's
exclusive ownership thereof nor assist any third party in efforts
to do the same. All goodwill derived from your use of the
Materials shall inure exclusively to the benefit of DBS. |
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As a condition to the License, you shall not undertake or
engage in the following practices:
- Use or otherwise incorporate the word "Deluxe" or any other
DBS Materials or variations, misspellings or derivatives thereof
in the domain name of any sites you own or control;
- Make any representations, either express or implied, or
create an appearance or impression, directly or indirectly, that
a visitor to your web site is visiting Deluxeforms.com (Our
Site), that a visitor to Our Site is visiting your web site or
that DBS endorses you or your web site or your products and
services (for example, you are agreeing not to "frame" any pages
or portions of Deluxeforms.com);
- Purchase, bid, or register for placement of any DBS or it's
affiliated companies trademarks (including "Deluxe"), or for any
variations or deliberate misspellings thereof, within any search
engine;
- Use predatory advertising methods designed to generate
traffic from sites that do not have approval for the online
promotion of our products or services. Predatory advertising is
defined as any method that creates or overlays links or banners
on web sites, spawns browser windows, or any method invented to
generate traffic from a web site without that web site owner's
expressed, written permission; or
- Use the Materials on any unsuitable sites including, but not
limited to, those that:
- Promote sexually explicit materials
- Promote violence
- Promote discrimination based on race, sex, religion,
nationality, disability, sexual orientation, or age
- Promote illegal activities Otherwise are considered offensive
at DBS's discretion
- Do not otherwise meet the criteria of DBS
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Background and Clear Space.
The area around the DBS icon must be clean and uncluttered. Do not
use the icons as design elements or incorporate them into any
other design, graphic, illustration, or logo. Avoid patterned
backgrounds whenever possible.
Proper Use of the DBS Linking Icon. The icons must be
smaller than and in a clearly subordinate position to your web
page title and company name or logo. Do not use the icons in any
way that might suggest that DBS endorses or is responsible for the
content of your web site. The icons can be used only in the
approved versions shown within our linking instructions. Always
use the electronic artwork provided. Do not alter it in any way.
Do not animate, rotate, or otherwise distort any of the designs.
Do not use more than one copy of a particular icon on a web page.
The icons must be configured as active links back to Our Site. Do
not link them to other pages on your web site or to third-party
web sites.
Proper Use for Referring to DBS Products or Services. Use
of DBS intellectual property to refer to or denote goods or
services offered by DBS must not appear more prominently than the
rest of the text in size, color, or typeface and must not lead
customers to believe that the third party's product or service is
produced, endorsed or supported by DBS. Any such use must be a
fair and accurate representation of that DBS product or service
and must be shown only in the best light, in a manner or context
that reflects favorably on the products or services and on DBS.
You agree that DBS may change its Usage
Guidelines at any time.
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- Upon termination of the License for breach of any of the
License Conditions or Usage Guidelines, you will immediately
cease use of, and remove from your web site all Materials.
- Upon termination of the License for any other reason, you
will cease use of, and remove from your web site all Materials
within 30 days.
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ALL LICENSED MATERIALS AND ALL
UNDERTAKINGS OF DBS HEREUNDER ARE PROVIDED BY DBS "AS IS" AND DBS
MAKES NO REPRESENTATIONS OR WARRANTIES OF ANY KIND OR DESCRIPTION,
EXPRESS OR IMPLIED, REGARDING THE SAME, AND DBS SPECIFICALLY
DISCLAIMS ALL SUCH REPRESENTATIONS AND WARRANTIES INCLUDING, BUT
NOT LIMITED TO, WARRANTIES OF NON-INFRINGEMENT AND ANY IMPLIED
WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE.
DBS MAKES NO EXPRESS OR IMPLIED WARRANTIES OR REPRESENTATIONS THAT
OUR SITE WILL OPERATE UNINTERRUPTED OR ERROR-FREE AND WE WILL NOT
BE RESPONSIBLE FOR THE CONSEQUENCES OF ANY INTERRUPTIONS OR
ERRORS. IN NO EVENT SHALL DBS BE LIABLE TO YOU FOR ANY DIRECT,
INDIRECT, SPECIAL, EXEMPLARY, CONSEQUENTIAL OR INCIDENTAL DAMAGES
OF ANY KIND OR DESCRIPTION, EVEN IF INFORMED OF THE POSSIBILITY OF
SUCH DAMAGES. |
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